




VASUMA X SOONNOON
The collaboration brings together SoonNoon's approach to traditional hat making with Vasuma's 20+ years of experience in eyewear.
FW26 OPTICAL
Robust
Kravosas
Dolichophis
Sidewinder
Modras
Crotalus
EYEWEAR COLLECTIONS


VASUMA JOURNAL

Vasuma Alley Sessions 2 - YTTLING JAZZ LIVE 27 MAY, 2026
Yttling Jazz stepped in for the second Vasuma Alley Session. A live performance shifting between raw energy and quiet intensity, driven by improvisation, instinct and six musicians completely locked in with each other.

VASUMA and SoonNoon Launch Limited-Edition Collector's Box
Stockholm brands VASUMA and SoonNoon come together for a limited-edition collector's box featuring a handcrafted felt cowboy hat and exclusive navigator sunglasses. Limited to 50 sets.

Vasuma Talks - Dina Ögon
Meet Dina Ögon as they talk about roots, analog grooves, style, and vintage TV jingles in the latest edition of Vasuma Talks.

Behind The Frame - Christoffers Blommor
Vasuma meets Christoffer Broman, founder of Christoffers Blommor, to explore a creative practice where flowers become a medium for expression.


Olive

Multi Colored Havana

Black

Black

Brown Havana

Gold/Black

Gold/Black

Black
Brown Havana


