




VASUMA X SOONNOON
The collaboration brings together SoonNoon's approach to traditional hat making with Vasuma's 20+ years of experience in eyewear.
FW26 OPTICAL
Robust
Kravosas
Dolichophis
Sidewinder
Modras
Crotalus
EYEWEAR COLLECTIONS


VASUMA JOURNAL

Vasuma Alley Sessions 3 - SAHARA HOTNIGHTS LIVE 24 JUNE, 2026
Sahara Hotnights brought the noise to the third Vasuma Alley Session. Distorted guitars, pounding drums and four musicians turning our little alley in Gamla Stan into a full-on rock show.

Vasuma Alley Sessions 2 - YTTLING JAZZ LIVE 27 MAY, 2026
Yttling Jazz stepped in for the second Vasuma Alley Session. A live performance shifting between raw energy and quiet intensity, driven by improvisation, instinct and six musicians completely locked in with each other.

VASUMA and SoonNoon Launch Limited-Edition Collector's Box
Stockholm brands VASUMA and SoonNoon come together for a limited-edition collector's box featuring a handcrafted felt cowboy hat and exclusive navigator sunglasses. Limited to 50 sets.

Vasuma Talks - Dina Ögon
Meet Dina Ögon as they talk about roots, analog grooves, style, and vintage TV jingles in the latest edition of Vasuma Talks.


Olive

Multi Colored Havana

Black

Black

Brown Havana

Gold/Black

Gold/Black

Black
Brown Havana


